#6: Marketing Campaign / 1. Strategy and brief
Status: Completed
Start: Sep 4, 2026 Due: Sep 9, 2026
Tag: Content
Assignees: Felipe, Jamie Burke

Three value propositions, one proof point for each, and honest answers to the three objections you already know are coming. Every asset in phase 2 is written from this, which is why it comes before the writing.

Created by Vicky Jul 30, 2026, Edited Jul 31, 2026